SM Kids’ Fashion Summer Collection 2014


SM Kid’s Fashion the kids fashion authority launched their 2014 Summer Collection last February 13, 2014. The event was held at Shine Bakery and Cafe, SM Aura and was hosted by the gorgeous actress/host, Ms Issa Litton.


Style season is in full swing and SM Kids’ Fashion is jumping right into the fashion parade with a new brand line-up. Yes, new set of premium brands! Made popular by their cute on-trend approach and so affordable apparel, the kids’ fashion authority bring in three new brands for our growing little ones. Nautica, Elle Kids, and Maui and Sons join the SM Kids’ Fashion roster.


Nautica invite kids to sail off into adventure with regatta-themed separates, dresses, and swimwear. Youngsters can feel free to romp and play in lively striped tees and loose trousers, and shots, as well as multi-colored hoodies and printed onesies.

IMG_9147Elle Kids take on a distinct Parisian mood, casual and cheeky humor as in printed jackets, jumpsuits, dresses and skirts. This brand always finds a way to seamlessly combine style-savvy with an unexpected surprise.


Finally, Maui and Sons builds on a colorful, laidback surf culture, inviting kids to explore and experience the lure of great outdoors. Tanks, board shorts, and colorful swimwear that your kids will surely love as they stroll on the beach boardwalk.


And of course, there’s no better way to liven up those summer get-together than with a cute little sundresses!


And they have Hello Kitty too! Now how cool is that?! All Hello Kitty lovers will surely go gaga over these cute apparel! If I only have a baby girl. 🙂

Aside from the fashion show, they also served mouth-watering food. Shine Bakery and Cafe’s eclair is to die for!


In this event, I was able to see my gorgeous Mom blogger friends too!


The Mommies and their babies!

That’s Glaiza of Moomy Musings, me, Ging of Forty Weeks and Then Some, and Dew of Momster Teacher.

Here’s what I wore in the event.


The event’s theme was floral so everyone were encourage to wear something floral and so did I. 🙂

IMG_9179And did I mention that I got this floral jacket from SM too?! Yup, I bought it at SM Dept. too! SM have it all! 🙂

Thank you SM Kids’ Fashion for these awesome giveaway and for having me again in this event! Love my mug and coasters! And here’s the good news my dear readers, I’ll be giving away the Hello Kitty Planner soon here on the blog so stay tuned! 🙂


The SM Kids’ Fashion Summer Collection is currently available at all SM Stores nationwide! 🙂


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